There’s More Than One Way to ...

Our friends at The Cyclist’s Menu* in Boulder, CO showed us ...

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Stroopwafel Week

Our New Energy Stroopwafels are going on tour to a specialty run ...

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What is Roctane?

Roctane is GU to a higher power. Roctane products are created for ...

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Get Up & Get Out

The alarm goes off.  It’s time for your pre-work training session.  ...

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GU is going BIG

Recently, it seems like everything’s been getting bigger. Fat bike tires, ...

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Join the Brigade

SIGN UP TO TERRACYCLE There is nothing more deflating than seeing spent ...

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GU FOR IT!

WHY? In 1993 Dr. Bill Vaughan created GU Energy Gel to solve the ...

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Introducing Roctane Energy Drink

Finally, a drink designed for the ultra endurance athlete. Why? Because at ...

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Breakthrough Workout in the Water

I have been using the new GU Roctane Energy Drink since early ...

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Introducing Peanut Butter GU!

Introducing the biggest thing since sliced bread… With the endurance sports world ...

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GU Brew Electrolyte Tabs Reviewed!

Below is a review of the new GU Brew Electrolyte Tablets by ...

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100 Miles on Liquid Energy | GU Pioneers

Magda’s Western Win On a sweltering day in June of 2015, Magdalena ...

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