Recently, it seems like everything’s been getting bigger. Fat bike tires, powder skis, running shoe soles, race distances… So, we thought you needed something a little bigger to fuel your adventures!

Actually, the real story behind our new 15-Serving Energy Gel and Flask is a bit longer. Here at GU Energy Labs, our number one goal is to provide you, the athlete, with tools to improve performance when racing and training.  We believe that our carefully crafted Energy Gels and Roctane Energy Gels are an essential part of a successful nutrition plan.

For years, we’ve received feedback from athletes who wanted a better, more convenient way to take Gel during their longer efforts.  After all, no matter how careful you are, those empty gel packets in your pack or jersey pocket can get a bit sticky after a few hours or riding or running.  On top of that, we hate seeing empty gel packets out on our roads and trails.

Introducing our 15-Serving Energy Gel and Flask… these additions to the GU nutrition tool kit will make fueling for long activities more convenient AND help cut down the number of wayward gel packets.

Coming SoonThe 15-Serving pouches deliver the same proven ingredients as our single-serve packets: complex and simple carbohydrates, branch chained amino acids, sodium, and some flavors with caffeine.

We decided to start with four athlete-favorites:

  • Strawberry Banana Energy Gel
  • Salted Caramel Energy Gel
  • Sea Salt Chocolate Roctane Energy Gel
  • Blueberry Pomegranate Roctane Energy Gel

Putting our Energy Gel in bigger pouches was the easy part, but we needed to come up with a reusable and portable container to take on your adventures.  That’s why we teamed up with our Bay-Area neighbors over at Hydrapak to test different designs with our athletes in the field.  We settled on a customized soft-flask and a high-flow nozzle that makes it easy to get all the Gel out of the flask and into your mouth.

We can’t wait to see where you’ll take us. Post adventures with your new 5-Serving Flask with #GUgoesBig!

8 thoughts on “GU is going BIG

  1. This is a fantastic idea. My question is….will you put lines on the flask, 5 of them, to give an idea of serving size per use? That would be great.

  2. This is a bit confusing. Is it 15 serving packages that you pour into a 5 serving flask to take with you? A little clarification in this post could help get people a bit more excited about this update.

    1. Hi Kate – That’s exactly right. The Flask is designed to be carried with you when you go out on a run, ride, or adventure. The rest of the 15-Serving pouch can be left at home in your kitchen. (If you’re someone that does crewed ultra-marathons, you can use it to top off at aid stations along the way!)

    1. Hi Daniel – it’s best to try to consume Energy Gel within 30 days of opening. The flask is dishwasher safe! Enjoy!

    1. Hi Jeff – you can leave unused Gel in the flask for a few days, but once exposed to air, it’s possible that the gel will begin to harden slightly and make it hard to squeeze effectively.

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