What do you do when your values collide? I’m vegan and I’m an athlete. Sometimes these two parts of me are at odds with each other. Vegans don’t use any animal products, and this is important to me from a health, environmental, and an ethical perspective. Being active is also important to me for fun and overall well-being. It’s easy to be vegan by not eating animal ingredients such as chicken, turkey, or other products that clearly come from sentient beings. Animal-based ingredients such as whey are also easy to spot and substitute with plant-based protein such as pea or soy. Ingredients with multiple potential origins can be tricky. For example, the amino acid leucine commonly comes from duck feathers, but can also come from plants!
When I started working with GU, I learned that not all our amino acids were vegan. I love GU, but I couldn’t compromise my vegan values. Luckily I didn’t have to stop consuming GU for long, because our amazing GU Research and Development department began making me special batches of vegan GU in the lab. After field testing confirmed the vegan gel performed just as well, we decided to convert all GU Energy Gel to a vegan formulation.